RSW/AgencySearch Twitter Feed:
- AgencySearch: 90% of brand conversations are happening off line!! http://t.co/bpvNfPNO
- AgencySearch: 12 ways to take social to the next level http://t.co/aLmhgbXz
- AgencySearch: Turn Your RFIs into RFTs http://t.co/L6Lmm2kZ
- AgencySearch: Only 10% of Brand Conversations are Happening Online http://t.co/bpvNfPNO
- Just left WOMMA (Word of Mouth Marketing Association) conference. 90% of conversations about brands are happening...: http://t.co/xik3BI05
11/11/11 marked two special occasions at RSW/US and RSW/AgencySearch. 11/11/11 was our sixth anniversary…which we celebrated with a nice pot luck dinner and a little bubbly. 11/11/11 more importantly marked the end of our 1st annual Soles4Souls campaign. With the help of about a half dozen of our agency clients and our own efforts, we [...]
At this year’s Cannes, there were more ad agencies winning awards for PR and social work than PR firms. Is this a trend (are ad agencies taking over the world), or is it as Ad Age suggests, a phenomena driven by the “PT Barnum” nature of the ad industry and the “Cobbler’s Children” nature of [...]
Ok, not quite as bad as that fine lad from NY, but bad nonetheless. When searching for a new agency, make sure you have a good handle on what the agency’s practices are relative to their social media management programs. If you have the agency handling all your outreach in the social space you better [...]
Social media is all the rage. Marketers want to be in it. Agencies say they can do it. Nobody knows exactly how to charge for it. And it’s harder than heck to keep up with. Many agencies talk about their ability to listen to the voices in social media. Few really tell you what to [...]
Most agency search firms focus on big assigments – working with large global firms looking for larger domestic or global agencies. So where do you turn if you’re a firm that has never used an agency search firm and all you need is some “fresh thinking” from a new agency? RSW/Agency Search can help. We [...]
Social is clearly all the rage. Marketers want it. Consultants are pushing it. Some tout that it is the be all, end all. Not so fast, grasshopper. Check out your prospects. Are they using it? According to our recent study Marketing Executives state that they aren’t personally active in social media. Only 15% are using [...]
